Sebastian Krauss/GEPA via US PRESSWIRE

U.S. skeleton racer Pikus-Pace joins un-retirement club

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Why weren’t we shocked to hear that U.S. skeleton racer Noelle Pikus-Pace has emerged from retirement with the intention of making the 2014 Olympic team?

Because un-retiring seems to be the latest craze in Olympic circles.

There was American swimmer Brendan Hansen, who ended up winning a gold and a bronze in London. Other swimmers tried to qualify for the Olympics and failed, like Australian Ian Thorpe – who said he’s now gunning for meets in 2014 (and possibly 2016?)

Two notable U.S. gymnasts – Shawn Johnson and Nastia Liukin – fell short of making the London team after un-retiring.

And now we have Pikus-Pace, who finished fourth at the 2010 Olympics in Vancouver. She won world championship gold in 2007 and silver in 2005, the latter of which made her a favorite at the 2006 Olympics. But an unfortunate accident involving an out-of-control bobsled at the track in Calgary resulted in a broken leg and a missed trip to Torino.

Pikus-Pace said she was done competing in Vancouver. Now the 29-year-old is dead-set on having a successful World Cup season with the Sochi Olympics looming a little more than a year away.

But there is one catch: Pikus-Pace is not yet eligible to compete in any World Cup races; she must first compete in four races on two tracks before she’s allowed to join the tour. She’ll meet the requirement soon once she races in Park City, Utah and Calgary.

“I didn’t know what to expect going into this season because it’s been so long since I’ve competed,” Pikus-Pace told the Associated Press. “Once I got on the sled for the first time in Lake Placid a couple weeks ago it all clicked again. I knew then it was going to be a good season, and it’s actually starting out to be a great season.”

Rio Olympic equestrian may be moved outside Brazil

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RIO DE JANEIRO (AP) — The head of the Brazilian Equestrian Confederation has warned that equestrian events at next year’s Rio de Janeiro Olympics might have to take place outside Brazil.

Luiz Roberto Giugni blasted the country’s Agriculture Ministry for delays in issuing documentation needed to allow horses brought into Brazil from Europe, the United States and Canada to leave the country.

He warned that if the ministry doesn’t act before the end of the month, “we run the risk of not having the event in Brazil.”

Regulations for bringing horses to and from Brazil are strict. The country is still subject to diseases affecting horses, including glanders, a lethal bacterial infection recently diagnosed in several horses here.

Guigni was speaking on Wednesday at an event in Sao Paulo.

Shaun White talks Olympic skateboarding, Air & Style at Forbes summit

Shaun White
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What do the next five years look like for Shaun White the businessman?

“I heard they just accepted skateboarding at the Olympics, so if I wasn’t busy enough,” White joked, rubbing his right ear while gripping an Aquafina water bottle, sitting in a white chair on a stage across from Forbes senior editor Kurt Badenhausen.

“I don’t know. Maybe there’s a summer medal in my future. Maybe another Winter Olympics. I’m hoping to go to [Pyeongchang, South] Korea [for the 2018 Winter Games], which would be great. I’ve still got to do the qualifying and everything. I’m going to grow Air & Style into the next big thing. Music, you’ll see me on the road. Record a new single. I think that’s what’s so great is the unknown.”

White took questions from Badenhausen for 28 minutes at the Forbes Under 30 Summit on Tuesday, discussing his business ventures and his snowboarding.

White mentioned skateboarding, which is among five sports that are finalists to be added to the Tokyo 2020 Olympic program. It’s not in the Olympics yet, but the International Olympic Committee will decide in August. White, a two-time Olympic snowboard halfpipe champion, won Summer X Games skateboard vert as recently as 2011.

Since finishing fourth in the 2014 Olympic halfpipe, White has said he’s hoping to be at the Pyeongchang 2018 Winter Olympics, which would be his fourth Winter Games.

White, now 29, was the oldest U.S. Olympic men’s halfpipe snowboarder at the 2010 and 2014 Winter Olympics and, in 2018, would be older than any previous U.S. Olympic men’s halfpipe snowboarder. The sport debuted at the Olympics in 1998.

He’s barely competed since Sochi, also finishing fourth at last January’s Winter X Games halfpipe. He has said he will spend part of October training in New Zealand and plans to compete at this season’s Winter X Games, but it’s not locked in.

White’s relationship with the X Games changed when, before the Sochi Olympics, he purchased a majority share in Air & Style, a touring big air ski and snowboard event that also includes music. Air & Style events have been held in Europe, Beijing and, debuting last February, Los Angeles.

White laughed when Badenhausen said he had read that White put up $5 million to put on the Los Angeles event.

“I wish it was just five,” White responded.

White expanded on Air & Style on Tuesday, saying his acquisition came after his conversations with X Games organizers for a similar plan fell apart (part of his answer in a video here):

“That was a huge turning point to do this event,” White said. “I mean, it was like, wow, OK, you guys don’t want to do this. Then I’m going to have to run with this idea, do it myself.”

The Winter X Games made their European debut in 2010 with events in Tignes, France, for four straight years, as well as having Summer X Games events in Brazil and Europe. It all stopped after 2013, but an Oslo event is scheduled for this February.

“They [X Games] actually expanded globally, it was a huge failure [laughs], to be honest, a couple things happened, I think,” White said. “They didn’t really change their marketing platform. They used the same announcers, the same people, the same competitors, all the things every time around the world, which didn’t exactly translate in the foreign markets. And then again, it did another thing where it diluted the brand in the U.S. because X Games was on TV every day. It’s kind of like, oh wow, I get to see this all the time, what’s so special about it?”

White announced Air & Style’s debut in Los Angeles in late 2014, after he said agents and accountants advised against it.

“It’s something I felt like I had to do, win or lose,” White said.

White said Air & Style’s event in Los Angeles was boosted by the X Games’ decision in 2013 to shift its summer event from Los Angeles to Austin, Texas.

“That left a really nice opening in the market for people that like to attend this type of event — families, younger-aged kids that would attend and then, obviously, a huge market for music-goers,” White said. “So it was kind of that win-win of people that we would get at that event. Not just the hardcore music-goers.”

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