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Team GB has plans to increase medal haul in Rio

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After the British team enjoyed it’s most impressive medal haul in a century at its recent hometown Games, they’ll attempt to out-do themselves on foreign soil in Rio four years from now.

UK Sport will hope to exceed its London victories by dumping all its funding into the country’s most successful sports (rowing, cycling, biathloning) and focus the support in events with medal potential, whether they’re individual or team disciplines.

“Investment will be targeted where it has the greatest chance of succeeding using our ‘no compromise’ philosophy, which sets out to reinforce the best, support those developing and challenge the under-performing,” sports chief Liz Nicholl said in a statement.

Team GB finished third on London’s medal table, pulling in 65 medals – including 29 gold. That’s up from the 47 they won in Beijing and more than four times the medal haul from Atlanta sixteen years ago.

And while the boys and girls of British cycling were shouting “huzzah!” at Tuesday’s news, volleyball, which received only $2.7 million of the more than $500 million earmarked for funding for 2009-13, was crying foul.

“If we say we are not going to fund you unless you perform in a sport with a track history of medals then the legacy of our home Games is actually a reduction of opportunity not an increase,” Team GB volleyball president Richard Callicott told the Sunday Times.

“That’s not what I thought London 2012 was supposed to represent.”

Nick Symmonds auctions body ad space for double 2012 amount

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U.S. 800m runner Nick Symmonds‘ right shoulder is apparently twice as valuable as his left shoulder.

The two-time Olympian auctioned ad space on his body for a second straight Olympic summer, with the final bid at $21,800 for nine square inches on his right shoulder in an Ebay auction that ended Thursday afternoon.

T-Mobile CEO John Legere‘s Twitter account claimed the winning bid of 107 overall bids.

In 2012, Symmonds auctioned the same nine inches on his left shoulder for $11,100 to Hanson Dodge Creative, a marketing agency based in Milwaukee. Here’s what that temporary tattoo looked like.

Symmonds’ temporary tattoo was not visible during the 2012 Olympics or 2012 Olympic Trials, as rules mandate the advertisement is taped over in those events plus other IAAF competitions.

Symmonds, 32, finished fifth at the 2012 Olympics and second at the 2013 World Championships.

He was left off the 2015 World Championships roster, after winning the national title, after refusing to sign a USA Track and Field contract that required athletes to wear Nike-branded Team USA gear at team functions at Worlds.

Symmonds’ apparel sponsor has been Brooks since January 2014. He was previously a Nike-sponsored Oregon Track Club member for seven years.

MORE: Mother, son set to compete in same Olympics for first time

Karch Kiraly to remain U.S. women’s volleyball coach through 2020

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Karch Kiraly will continue as U.S. women’s volleyball team head coach through the 2020 Olympics, agreeing to a four-year contract renewal.

“It’s been a tremendous honor to lead this special group of intelligent, powerful, hard-working, dedicated women, and the great staff that supports them — and it’s a double honor to prepare for battle at the Rio Olympics, knowing we’ll have the opportunity to carry that work forward in the next quadrennial,” Kiraly said in a press release.

Kiraly, the only U.S. volleyball player to earn indoor and beach Olympic titles, took over after serving on Hugh McCutcheon‘s staff from 2009 through the 2012 Olympics, where the U.S. women took silver behind Brazil.

Kiraly then led the U.S. women to their first World or Olympic title in 2014. They are ranked No. 1 in the world ahead of China and Brazil.

The program has gone 50 years with zero Olympic golds and broke a 62-year World Championship drought in 2014.

Kiraly, 55, is set to become the first coach of multiple U.S. Olympic women’s volleyball teams since Terry Liskevych from 1988 through 1996.

MORE: U.S. women’s volleyball team inspired by tennis legend