Virgin Media released its latest ad campaign featuring Usain Bolt on Monday. In two commercials, Bolt takes to lifting weights and sprinting against less-than-stellar competition.
In the first ad, Bolt races a shorter, stockier man on a track while carrying a movie reel, aimed to show the speed of Virgin’s fiber-optic broadband network.
Virgin founder Richard Branson fires the starter’s gun.
Of course, Bolt wins the race, and then he joins a couple sitting on a couch watching TV.
In the second ad, Bolt and his competitor are tasked with lifting a bar with two people sitting on each side. Bolt is shown making the lift (with ease!) and then sitting down to a massage and pedicure. Branson is showing sipping from a cup and watching a model train.
Bolt hasn’t made it look that easy this season, barely beating a compatriot in the Cayman Islands and losing to Justin Gatlin in Rome. He’s set to defend his world 200-meter title in August and try to regain his 100-meter title lost when he false started out of the 2011 Daegu worlds final.
Report: Yohan Blake update coming Tuesday
GANGNEUNG, South Korea (AP) — Bjorn Krupp’s journey started at the Duluth IceForum in suburban Atlanta.
Brooks Macek piled up the points in Bantam hockey in Winnipeg, Manitoba, for the Notre Dame Hounds.
Men’s Gold Medal Final: OAR vs. CZE, Stream LIVE HERE 11:10p.m. EST / 8:10p.m. PST
Now they’re in the Olympic gold-medal game for Germany, having advanced further than the teams from their home countries. The U.S.-born Krupp and Canadian-born Macek have German fathers and now call Germany home with no apologies for beating or scoring against the countries of their birth.
When Macek scored a go-ahead power-play goal in what turned out to be a remarkable upset semifinal win against Canada, he pumped his fist and never felt conflicted about beating a team with the Maple Leafs on its jerseys.
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GANGNEUNG, South Korea (AP) — They forged bonds from Riga to Cologne and in Moscow and St. Petersburg.
It’s all led Germany and the Russians to a David versus Goliath Olympic gold-medal game Sunday. Even though the Russians were favorites all along and expected to win gold in a tournament without NHL stars and Germany was a longshot to even reach the semifinals after not qualifying in Sochi, these two teams are more similar than they are different.
NBCOlympics.com: OAR to face surprising Germany in final
Their familiarity and continuity is the biggest reason they’re facing off in the final.
Germany’s core group has been together through the Olympic qualification tournament and world championships and has played the same system for the past three years under coach Marco Sturm. The Russians’ 25-man roster is made up of 15 players from SKA St. Petersburg and eight from CSKA Moscow, the two best teams in the Kontinental Hockey League.
“That’s a big key to our success,” Germany defenseman Christian Ehrhoff said Saturday. “We were very familiar with each other. … (The Russians also) should be really familiar because almost everybody plays on the same teams in Russia.”
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