NBC Olympics

IOC awards Olympic broadcast rights to NBCUniversal through 2032

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source:  The International Olympic Committee awarded NBCUniversal the broadcast rights for the Olympic Games through 2032, it was announced Wednesday.

The agreement from 2021 through 2032 is valued at $7.65 billion, plus a $100 million signing bonus for the promotion of Olympism and Olympic values between 2015 and 2020. More details are here.

“This agreement is excellent news for the entire Olympic Movement as it helps to ensure its financial security in the long term, in particular future host cities of the Olympic Games, the athletes of the 204 National Olympic Committees and the International Sports Federations,” International Olympic Committee President Thomas Bach said. “The IOC has worked in close partnership with NBC for many decades, and we are thrilled we will continue to work with them through to 2032. NBC’s expertise in sports broadcasting, as well as their passion for the Olympic values, will mean we shall be able continue to offer first-class broadcast coverage of the Olympic Games to the widest possible American audience for many years to come.”

NBCU previously acquired the rights to all Olympics through 2020 in 2011. It has broadcast every Winter Olympics since 2002 and every Summer Olympics since 1988. By 2032, NBCU will have covered a total of 23 editions of the Olympic Games, since its first broadcast of the Tokyo 1964 Summer Games.

“This is one of the most important days in the history of NBCUniversal,” NBCUniversal CEO Steve Burke said. “The Olympics are part of the fabric of our company, and we couldn’t be more excited that today’s announcement guarantees that this massively popular and profitable programming will continue to air every two years on the broadcast, cable, digital and mobile platforms of NBCUniversal for the next two decades. No event brings families together like the Olympics, and no-one in media is more accomplished or better equipped to tell the athletes’ stories than NBC Sports. I want to thank the IOC for their faith in us, as well as Sports Group Chairman Mark Lazarus and NBC Olympics President Gary Zenkel, whose leadership was invaluable in bringing this deal to fruition.”

The next Olympics will be in Rio de Janeiro, Brazil, in 2016; Pyeongchang, South Korea, in 2018 and Tokyo in 2020. The 2022 Winter Olympics will be awarded to a host city in 2015.

“The Olympics are the world’s greatest cultural and athletic event, and presenting them to the American audience is an honor and privilege for our entire company,” Comcast Corporation Chairman and CEO Brian Roberts said. “Our long-term commitment to and investment in the Olympic Movement are a reflection of our belief in the future of broadcast television, as well as our confidence that our partners at the IOC will continue to deliver great Games and that the Olympics will remain the world’s premier sports event. All of us at Comcast NBCUniversal are extremely proud that we have been entrusted to be the U.S. home for nine more Olympics, and we look forward to using all of our resources to continue our tradition of ground-breaking Olympic coverage.”

The U.S., which hasn’t hosted an Olympics since the 2002 Salt Lake City Winter Games, could bid for the 2024 Summer Olympics.

“We are thrilled that we will be working side by side with NBC for the next 18 years,” USOC CEO Scott Blackmun said. “This is a good day for American Olympic athletes and hopefuls. NBC’s demonstrated ability not only to broadcast the Olympic Games, but to tell the stories of our athletes in a way that makes our nation proud, makes them an ideal partner. We feel very fortunate that they want to make a long-term commitment to the Olympic Movement.”

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Tommie Smith, John Carlos set to join Team USA at White House

FILe - In this Oct. 16, 1968, file photo, U.S. athletes Tommie Smith, center, and John Carlos stare downward while extending gloved hands skyward during the playing of the Star Spangled Banner after Smith received the gold and Carlos the bronze for the 200 meter run at the Summer Olympic Games in Mexico City. Australian silver medalist Peter Norman is at left. Smith and Carlos, the American sprinters whose raised-fist salutes at the 1968 Olympics are an ageless sign of race-inspired protest, will join the U.S. Olympic team at the White House next week for its meeting with President Barack Obama. Smith and Carlos were sent home from the Olympics after raising their black-gloved fists in a symbolic protest during the U.S. national anthem. They called it a ``human rights salute.''
The USOC asked them to serve as ambassadors as it tries to make its own leadership more diverse. (AP Photo/File)
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COLORADO SPRINGS, Colo. (AP) — Tommie Smith and John Carlos, the American sprinters whose raised-fist salutes at the 1968 Olympics are an ageless sign of race-inspired protest, will join the U.S. Olympic team at the White House next week for its meeting with President Barack Obama.

Smith and Carlos were sent home from the Olympics after raising their black-gloved fists in a symbolic protest during the U.S. national anthem. They called it a “human rights salute.”

USOC CEO Scott Blackmun asked them to serve as ambassadors as the federation tries to bring more diversity to its own ranks. They will join the team at the White House next Wednesday, then later that evening at an awards celebration in Washington.

The sprinters have been referenced frequently in the recent protests, spurred by Colin Kaepernick, during national anthems at NFL games. One player, Marcus Peters of the Chiefs, raised his own black-gloved fist before Kansas City’s season opener.

“I think Tommie and John have played an important and positive role in the evolution of our attitudes about diversity and inclusion, not only in the United States but around the world,” Blackmun said Friday night at a dinner to celebrate the U.S. performance in Brazil this summer.

MORE: Usain Bolt says he received offers to play wide receiver in the NFL (video)

Wilson Kipsang: I am very focused on the marathon world record

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The men’s marathon world record has been broken five of the last nine years at the Berlin Marathon.

Kenya’s Wilson Kipsang, who broke the world record at the 2013 Berlin Marathon, believes that he can do it again on Sunday, when the race will stream live on the NBC Sports app beginning at 2:30 a.m. ET.

“I’ve trained well and, three years down the line from my world record here, I feel good and believe I have the potential to attempt the world record once more,” he said at today’s press conference, according to the IAAF. “Running at the top level, there is a lot of wear and tear on the body, especially when you are running for a time, but I am very focused on the world record.”

Kipsang clocked 2 hours, 3 minutes, 23 seconds when he broke the world record in 2013. A year later, fellow Kenyan Dennis Kimetto lowered it to 2:02:57 on the same course. Kimetto will not race in Berlin this year.

Kipsang will be challenged by Kenyan compatriot Emmanuel Mutai, who has the fastest time (2:03:13) in the field, and Ethiopia’s Kenenisa Bekele.

Bekele is a three-time Olympic track champion and the 5000m and 10,000m world-record holder, but acknowledged that his marathon personal best of 2:05:04 places him a distant fourth in the field.

“I consider my personal best of 2:05 to be slow compared to the best runners,” he said. “I want to run as fast as I can on Sunday and beat my best.”

MORE: Berlin Marathon to live stream on NBC Sports app