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Who is the world’s most marketable Olympian?

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The world’s most marketable athlete is 2012 Olympic boxing champion Anthony Joshua of Great Britain, according to Britain’s SportsPro magazine.

SportsPro ranks athletes across the world according to their marketing potential over a three-year period starting this summer based on value for money, age, home market, charisma, willingness to be marketed and crossover appeal.

Joshua, 27, knocked out Wladimir Klitschko on April 29 to become the unified world heavyweight champion.

Joshua is the fifth Olympian to be named most marketable by SportsPro, following Canadian tennis player Eugenie Bouchard in 2015, Brazilian soccer star Neymar in 2012 and 2013, Usain Bolt in 2011 and LeBron James in 2010, the first year of the rankings.

Olympians dot this year’s 50-athlete list. Joshua is followed by Neymar (No. 7), Simone Biles (No. 8) and Mikaela Shiffrin (No. 9) in the top 10.

Other notables in sports where the Olympics is the biggest prize are Canadian sprinter Andre De Grasse (No. 23), swimmer Katie Ledecky (No. 29), snowboarder Chloe Kim (No. 39), Russian figure skater Yevgenia Medvedeva (No. 46) and Lindsey Vonn (No. 50).

Bolt is not on the list because he is set to retire in two months.

Cristiano Ronaldo and Lionel Messi were left off because they reached a long-cemented commercial peak, SportsPro said.

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Green Bay Packers pull another Olympic sport TD celebration

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We’re halfway to a decathlon of Olympic sport touchdown celebrations over the last two seasons.

After the hurdles, the long jump, the bobsled and the relay came the race walk on Sunday.

Green Bay Packers wide receiver Davante Adams, once part of a three-man bobsled team, led three other teammates in a race walk after scoring in Sunday’s loss to the Carolina Panthers. (Adams later left the game with a concussion.)

Adams won the race walk, which was much, much shorter than the standard Olympic distances of 20km and 50km, over teammates Jordy NelsonRandall Cobb and Geronimo Allison.

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Canada in control of hockey rivalry going into Olympics

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Four years ago, the U.S. women’s hockey team rode a four-game winning streak over rival Canada into the Olympics, then lost both games in Sochi, including a gut-wrenching overtime final.

This time, Canada goes into the Winter Games having won four straight.

The Canadians beat the Americans 2-1 in overtime in Edmonton on Sunday night, taking their pre-Olympic series 5-3 overall.

“I don’t think it was our best performance,” Canada coach Laura Schuler said. “There’s still more work to do.”

The Canadians were led by their stalwarts — captain Marie-Philip Poulin scored in regulation, Sochi gold medalist Jennifer Wakefield scored 26 seconds into overtime and longtime goalie Shannon Szabados stopped 34 of 35 shots.

Hilary Knight netted the U.S. goal, with Maddie Rooney making 24 saves.

“The goal for us is to be hitting on all cylinders in February,” U.S. coach Robb Stauber said.

The U.S. appeared to be in that kind of form until about two weeks ago.

Before this losing streak, the U.S. had a 12-4 record against Canada since the start of 2015, including taking the last three world championship finals.

At one point, the U.S. won six straight games over a 12-month stretch, its longest streak over Canada since it famously won eight straight going into the 2002 Salt Lake City Olympics then lost the gold-medal game.

Canada also beat the U.S. in their last four meetings before the 2006 Olympics and five straight going into the 2010 Olympics.

The U.S. Olympic team will be announced Jan. 1. The national-team roster is at 25 players (22 skaters, three goalies), but the Olympic roster is 23 (20 skaters, three goalies).

“Can’t live in the past, can’t live in the future, so tonight we were worried about this game,” U.S. captain Meghan Duggan said, according to the Canadian Press. “We weren’t looking ahead to February.”

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