Nike makes Ashton Eaton a ‘cooling hood’

Nike Cooling Mask

Olympic champion and world-record holder Ashton Eaton wanted an “ice hat” for recovery in hot conditions during the 10-event decathlon.

Nike made him one.

The company called it a “cooling hood prototype” in a press release, which added that additional prototypes were made for his wife, Brianne Theisen-Eaton, a World Championships silver medalist heptathlete for Canada who will test her design in summer training.

“A perfect scenario would be to feel like you’ve just started on every event,” Eaton said in a press release. “The more you do, the more attrition you experience. Rather than realizing immediate physiological gain, the challenge is more about reducing the mental attrition from the two days to maximize each event. After asking questions about current recovery techniques, the conversation prompted me to ask myself: Why does it feel good, after running, to pour a bottle of water over your head? I don’t know the physiological answer, but the fact that it does feel better makes me perform better. ”

Video: Ashton Eaton’s signature now on his high school track